Reinvention vs Kim Kardashian

Uncategorized Oct 01, 2020

I am sure you know the feeling.

You've been working on something for a long time.

You gave it your all: blood, sweat, tears (and an occasional family fight over the sleepless nights).

It's time to launch.

And... it does not fly.


That was one of the most memorable moments of my past 10 years.

In 2014, I was working on a new book: aimed at dealing with resource depletion and reinventing the way we work so that our companies are more sustainable and flourishing at the same time.

The day my book launched was the day Kim Kardashian released her book of selfies, called "Selfish."

Guess which book did better with the readers...)))


In just a few weeks, my new book "The Chief Reinvention Officer Handbook: How to Thrive in Chaos" will be published - and I am very worried.

On one hand, it's painfully clear that the world is in desperate need of reinvention - and much of the struggles we are in are here because people simply don't know how to change.

So, this new book can really make a difference.

But on the other hand, we are all so tired, overwhelmed, and sometimes even losing hope - so it is tempting to turn off, disconnect, and let another meme or Tik Tok make all the noise.

So, we might not be able to do much of the good we hope to.


So, I really need your help.

The publishing industry is a huge machine - and our little independent project is fighting a Goliath.

Every time you pre-order our new book, you vote - and tell the machine that reinvention matters. 

That this book is needed. 

That it should be featured on the shelves. 

That the algorithm should show it to all who might need it - and not bury it under selfies.


Pre-ordering makes a HUGE difference as it speaks in the language that the publishing industry understands.

Pre-orders have become the crucial signal to the entire public that a topic matters, that new faces are needed, that authors with strange names and powerful stories deserve a shot.

So, I invite you to pre-order "The Chief Reinvention Officer: How to Thrive In Chaos" today.

And as a small thank you, we will send you access to an on-demand workshop on "How to Plan in Uncertainty with STELLAR Canvas" - which happens to be one of the best tools in the book.

Here are the three simple steps to take:

1. Pre-order the copy of The Chief Reinvention Officer Handbook: How to Thrive in Chaos from any outlet you prefer:



2. Send a copy of your receipt (you can take a screenshot or forward the order confirmation email) to Ania Brown at [email protected]

3. Get free registration for the masterclass and enjoy a pragmatic and fun training      


I don't know if this book will be able to compete with Kim Kardashian's selfies (I am sure those are lovely).

But what I know for sure is that making reinvention our individual and collective super-power is the only way we can find our way home - and come out of this strange moment in time truly whole.


P.S. Not sure if this book is right for you? Get a free 85-page preview here and let me know the results of your test page 49!




Dr. Nadya Zhexembayeva helps companies such as Coca-Cola, Kohler, and IBM turn change and disruption into an opportunity.

Want to join our amazing reinvention community? Grab this FREE 85-page preview of my new book and you are in:


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