Blue or Yellow?

Uncategorized Aug 20, 2020

I need your advice!

As you know, we are putting the final touches on our new book, The Chief Reinvention Officer Handbook: How to Thrive in Chaos.

The book is dedicated to the Chief Reinvention Officer that is within each and every one of us, you and me - and while it's based on 19 years of research, it is super-pragmatic.

So, now comes my question: which cover do you like best? Should the "badge" on the cover be blue or yellow?

Now, before you think that this question is superficial, let me say a few words about it.

Details matter. Beauty matters. Care and craft matters.

We're working on creating a movement, a revolution in thinking, a whole new relationship with change. 

Every little detail makes a difference - and helps us reach more people or turn them away.

To paraphrase the words of Phil Ochs, in our age of ugliness, beauty is a form of protest.

So, need your quick vote. What color should be the badge on our cover: blue or yellow?




Comment below and let us know your word.

And I promise you that a huge 70+ page free "sneak-peak" version of the book is coming soon.


Dr. Nadya Zhexembayeva helps companies such as Coca-Cola, Kohler, and IBM turn change and disruption into an opportunity.

Want to join our amazing reinvention community? Grab one of our free resources and you are in:



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